Client: Mima's Online Store

Project Type: Freelance Design Work

Tools Used: Canva, Adobe Photoshop, Capcut

Duration: September 2024 - Till Date

Role: Graphic Designer and Social Media Manager

Project Overview

Mima's Online Store is an online fashion and accessories brand specializing in stylish heels, shoes, and accessories. I have been responsible for creating and managing the brand’s social media presence while also designing all visual content for marketing campaigns, seasonal promotions, and daily engagement.

Responsibilities and Contributions

• Content Creation: Designed visually appealing product posts, promotional flyers, Instagram stories, and highlight covers tailored to the brand's color palette and aesthetic.
• Brand Identity: Developed and maintained a consistent brand look using a soft, modern color scheme and clean typography to appeal to the target audience.

Outcome

Through consistent branding, creative design, and audience engagement strategies, Mima's Online Store saw improved brand recognition, higher engagement rates, and an increase in online inquiries and sales.